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Meaning of keynote in English
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- focal point
- heavyweight
- precondition
- prerequisite
- the grandaddy of something idiom
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keynote | American Dictionary
Keynote | business english, examples of keynote, translations of keynote.
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What is the difference between a presentation and a keynote?

Glad you asked
It’s a question I get quite often and the lines can, and are often blurred – but the way I like to look at it, is that a presentation is something you might give to a small room, a customer or an internal business audience to get a specific set of messages across, but a keynote is much broader, typically it’s to a bigger audience and its far more prepared, staged and carefully executed.
The underlying idea of a keynote is to take some key points, they can be business points, or points about something, and turn them into an immersive, engaging experience for your audience. This is how keynote speakers succeed.
It’s all about preparation, delivery and variety
Some great examples of keynotes are those produced by big software companies such as Apple and Microsoft, and of course the wonderful TED talk content that most of us listen to in awe.
A keynote is not something that should be delivered with little preparation. Even professional keynote speakers will typically have an area of expertise they speak about, and then when employed to speak at an event, will spend many hours customising based on interviews with their client.
Another key to keynote success is variety in delivery and also content. Getting up on stage and clicking through slides won’t win an audience, you need to be prepared with an armoury of content to keep things exciting. Yes, you will have static visuals (slides), but you also need video, demonstrations, props, audience participation and stories. The right mix and you will deliver a keynote that the audience won’t forget.
Executives can be under a false impression of success
Business executives that are tasked with giving a keynote believe that because of their business success, then speaking in keynote form will be naturally successful for them.
Nothing could be further from the truth.
I always tell my clients that there needs to be two of you. The business you which you have had great success with and the on-stage or keynote you, in which you are inexperienced with and that you need to be flexible and creative with. Just because an executive may have given thousands of presentations in the past, it does not qualify them to get up and deliver a keynote – the situations are entirely different.
Audience credibility is very different to corporate credibility
Executives who do many presentations are typically presenting to an audience in which their credibility is already earned, in other words, the audience don’t need to be convinced. However, in the keynote world, the audience is at first your critic, and then either your supporter because they start to like the on-stage you or, on the downside, they just switch off – and we’ll leave that topic for another time. Many executives also are comforted by the fact that once they finish their presentation they are naturally commended by their peers and subordinates, this is where you must ensure you have a trusted critic, someone that will not get superficial with you and help you improve. That’s been my role with many senior executives over the years and interestingly the balanced honesty is normally refreshing and welcomed by them.
Having the audience engaged is a feeling only a truely successful keynote can give
As a keynote speaker myself, I’ve done some pretty crazy things on-stage to spike up the audience and keep them interested, and there is nothing like the feeling of taking an initially cold keynote room and having an audience smiling, engaged and intently listening. That’s one of the reasons I started my company Bespoke Factor – I love helping executives bring their business success to the keynote stage.
Hopefully now I’ve provided a little insight into the world of keynote creation and delivery and how it is very different to your stock standard presentation.

About the Author: Adam Jaques
Related Posts

Pro tips: How to approach your presentation or keynote slides
Pro Speakers on How to Give a Perfect Keynote Presentation

Updated: January 13, 2021
Published: November 03, 2020
Two years ago, I was asked to give a presentation about my HubSpot article on emotional marketing . It was by far the most exhilarating and nerve-wracking experience of my professional life.

I don’t necessarily hate public speaking. However, leading up to the event, I felt the full responsibility of not only delivering a good presentation but also teaching the audience valuable , actionable information — and that was very intimidating.
I wanted to do a good job, and I wanted to be a good teacher.
![presentation keynote meaning → Free Download: 10 PowerPoint Presentation Templates [Access Now]](https://no-cache.hubspot.com/cta/default/53/2d0b5298-2daa-4812-b2d4-fa65cd354a8e.png)
Therein lies the importance of keynote presentations : to be effective, they should be educational and entertaining. Do you have a keynote presentation in your future? Read on for some advice from professional speakers.
First, what is a keynote presentation? Glad you asked.
You may also be tasked with a keynote presentation in order to secure funding, make a sale, or update stakeholders or executives. Whatever stage you find yourself on, delivering a keynote presentation is an important responsibility as a public speaker.
How to Give a Perfect Keynote Presentation, According to the Experts
I spoke with four professional speakers on how to deliver a near-perfect presentation. Here are five pieces of advice they shared.
1. Rehearse, rehearse, rehearse.
When it comes to public speaking, practice quite literally makes perfect. Every expert I spoke with mentioned how frequently they rehearse their presentations.
“However much you think you need to rehearse, rehearse 10 times more than that. When you show up to a concert, you expect that the musicians know their songs, and you certainly don't want the first time they try to play it to be right there on stage. You owe your audience and the folks hiring you to speak the same respect,” said Melanie Deziel , international keynote speaker and founder of StoryFuel . (She received this advice herself from Michael and Amy Port at Heroic Public Speaking .)

Provided by Melanie Deziel
As more presentations and events become fully virtual, the likelihood of technical difficulties also grows. Rehearsing your content can help you weather any interruptions or last-minute changes.
Rehearsal not only leads to content mastery; it allows freedom in your presentations. “The more you rehearse and become comfortable with the content, the freer you'll be to take chances, experiment, and truly focus on your delivery, rather than trying to remember what comes next,” shared Deziel.
How do these experts recommend practicing your presentations? “[Use] a mirror,” said Olivia Scott , keynote speaker and founder of Omerge Alliances . “I take the time to see how I'm being received, I look at my body posture, and I look at everything to make sure that I feel good about what I'm delivering. This isn’t exactly a tool or technology, but it's a way to practice and rehearse.”

Additionally, consider asking friends, family, and trusted colleagues to listen to your practice runs and provide feedback on your presentation.
2. Ask for feedback.
Speaking of feedback, expert orators know to ask for it on a regular basis — from friends, peer groups, mentors, audience members, and clients. “Find a support crew and connect with other speakers in the industry,” mentioned Karen Hopper , keynote speaker and data strategist at M+R. Hopper personally recommends Shine Bootcamp , which provided her with lifelong friendships, helpful feedback, and a priceless education about public speaking.

Provided by Karen Hopper
“We help each other with feedback on our pitches, topics, outlines, and presentations, and we celebrate each others' wins,'' said Hopper. “ ... It’s well worth surrounding yourself with people who will cheer for you and who will give you honest feedback — the fastest way to get better is to ruthlessly seek out that feedback.”
Clients can also be an incredibly helpful source of feedback. If you’re asked to speak at an event or conference, consider asking the people who hired you. “I ask my client for their reaction immediately after every presentation. It’s important to know how they felt, and whether the presentation achieved their goals. Every time my client is happy, that’s my most successful presentation,” said Jeff Toister , keynote speaker, author, and customer service expert.

Lastly, the best feedback often comes from the source — in this case, your audience. Whether you ask questions during your presentation (which we’ll discuss next) or ask for feedback following your presentation, it’s never a bad idea to know what your audience thought about your keynote.
Feedback may look different if giving a remote keynote presentation, but it's still possible.
“It’s been a creative challenge to adapt a talk I'd hoped to give in person to work in a virtual environment. It's much harder to tell how your talks are received online, without being able to see nodding and note-taking and hear laughter and clapping. But all the feedback I have received [over email] indicated that my talk successfully changed the way many people are thinking about their content idea generation process, and that was the ultimate goal of the talk: to change how people think ,” shared Deziel, referring to her recent keynote at Content Marketing World 2020.
3. Engage your audience.
Nobody likes being talked at . Sure, delivering a keynote presentation involves you doing most of the talking, but it doesn’t have to be a one-way conversation. Many of the experts I interviewed encouraged some sort of audience engagement or interaction to enhance your presentation.
“People love to be involved in a presentation. Rather than explain a concept to my audience, I find a way to have them experience it,” said Toister. “For example, when I share how multitasking hurts productivity and causes us to make more errors, I have the audience try a brief multitasking exercise so they can experience the problem themselves.”
Did you know that audience engagement levels drop considerably (14%) if a presenter does most of the talking, versus if the audience talks just as much? Moreover, 64% of people believe that a presentation with two-way interaction is much more engaging than a one-way presentation.
Presentation engagement also takes practice — just like your presentation content itself. “ ... Entertainment comes from the performance itself: the way in which you deliver that content and the energy you bring to that delivery. This is a separate skill you need to practice. Work with a coach, watch back recordings of yourself to identify opportunities to improve your craft, and watch videos of top-notch comedians, poets and other speakers to see what you can learn from them,” encouraged Deziel.
Lastly, as important as engagement is, don’t let technology stand in the way. While smartphones and polling software can make audience interaction easier, they can also get in the way of you connecting with your audience. “I prefer to just have people stand up, raise their hand, or clap to participate in the poll. It gets the audience moving, and I don’t have to worry about WiFi connections or whether the polling software is working,” said Toister.
4. Prioritize your content as much as the delivery.
While entertaining and interacting with your audience is helpful and exciting, it shouldn’t take precedence over your presentation content itself. “Nearly all of what the audience can learn from you comes from the content: the stories you tell, the examples you share, the facts you cite and the other information you explain. Carefully crafting those materials and testing it out ensures that the audience will get the information they were promised from your session,” said Deziel.
Tools like PowerPoint, Keynote, Google Slides, and Canva can help you hone your content and develop a story within your presentation. A 2018 Prezi study (another presentation tool option) showed that 90% of people believe a strong narrative makes for a more engaging, interesting presentation. Data can help form arguments and explain facts, but stories stay with your audience long after your time on stage.
Storytelling is yet another way to engage with your audience, especially by evoking emotions like humor. “It’s entertaining to ask questions, saying, ‘Can anyone relate to this? Has anyone ever had this type of experience before?’ and then getting them involved with some laughter around those experiences. Laughter always helps,” said Scott, who presented at INBOUND 2020 .
Hopper, who was also a Breakout Speaker at INBOUND 2020, agreed: “Don't be afraid to be funny or drop in jokes — there are studies that show that laughing actually helps your brain retain information better, so not only will your audience have a good time laughing with you, but they'll also get more out of your presentation. It’s a win-win!”
5. Focus on the audience.
Finally, everyone can agree that public speaking is either revered or feared. If you relate to the latter and find yourself nervous when giving presentations, turn your focus on the audience.
“Speakers easily get nervous when they focus on themselves and worry too much about their own performance. Focusing on your audience first takes the nerves away and redirects your attention to making sure your audience gets something of value from your keynote,” shared Toister.
That’s the goal of a keynote presentation — to provide value to your audience. Regardless of what story you’re telling, what tools you’re using, or how you’re engaging the crowd, as long as you deliver a presentation that inspires your audience to think differently — even for 30 minutes — you’ve given a perfect keynote presentation.
Note: HubSpot Marketing teams reserve the right to use guest blog author’s likeness across our content as we see fit, including but not limited to HubSpot’s social media channels.
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What is the difference between keynote, invited, and oral conference presentations?
I'm a PhD student, and I'll soon be presenting some of my work at a conference. In the program, my presentation is labeled "invited" while others have "oral" and others "Keynote". I am a bit confused, as I was never invited (maybe one of my professors was) and would like to know the difference between these kind of presentations.
- presentation
- 1 it doesn't help that Apple makes presentation software labeled "Keynote". – Michael Jun 29, 2015 at 4:36
- related: academia.stackexchange.com/q/15611/258 – David LeBauer Jun 30, 2015 at 0:45
2 Answers 2
Having an invited talk and not having been invited is unusual, indeed. Maybe your professor was invited and passed the ball to you; the best thing to do is asking him/her.
"Oral" also is unusual for me (but maybe not in other fields). As noted in the other answer, typically the hierarchy is, from most to least prestigious:
- keynote/plenary : people who were invited to participate by the organizers, who may also be paying their expenses. Unlike the rest of the talks, they are not in parallel sessions or have a reduced level of parallelism. Sometimes, when there are no parallel sections, "keynote talks" are simply longer.
- invited : talks given by speakers that were explicitly invited by the organizers. Typically (but not always), the travel and registration expenses of these speakers are paid by the organizers.
- contributed : people who applied themselves for participation (and were accepted) and are going to give a talk, usually in parallel.
- poster : people who are going to present a poster instead of giving an oral talk. Sometimes people are given the option to present either a contributed talk or a poster.
I assume that "oral" means "contributed" here.
A keynote speech or presentation is a high-profile talk intended to be of interest to everyone at the conference, and is one of the selling points of the conference. Invited speakers are those who have been invited to give a talk by the organisers of the conference. My assumption is that 'oral' is just every other talk, i.e. speakers who applied to the conference and were selected to deliver their presentation.
- 11 In conferences where there are multiple presentations going on at once in different rooms, the keynote presentations will typically be "plenary sessions" in a very large room with no other talks going on at the same time. Keynote or plenary speakers typically have much more time for their presentations (1 hour or 1.5 hours compared with a typical 20 minute or 30 minute slot for an individual invited or submitted presentation.) – Brian Borchers Jun 28, 2015 at 16:19
- 1 Not all plenary talks are "keynote" talks. I have given the former at a number of conferences, but not the latter. A conference generally would have no more than one (or maybe two) keynote talks, given by the most featured senior researchers present. (If the conference has a banquet, it's usually on the same day as the keynote talk.) Even if there are numerous parallel sessions, there may be two or three plenary talks per day, and they can't all be keynotes. In fact, at a couple of conferences I attended, each session organizer gave a plenary talk. – Buzz Jun 29, 2015 at 15:01
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keynote address
Definition of keynote address
called also keynote speech
Example Sentences
These examples are programmatically compiled from various online sources to illustrate current usage of the word 'keynote address.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
Word History
1863, in the meaning defined above
Dictionary Entries Near keynote address
keynote speaker

Cite this Entry
“Keynote address.” Merriam-Webster.com Dictionary , Merriam-Webster, https://www.merriam-webster.com/dictionary/keynote%20address. Accessed 26 May. 2023.
Kids Definition
Kids definition of keynote address, more from merriam-webster on keynote address.
Thesaurus: All synonyms and antonyms for keynote address
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What is a Keynote Speaker and Why Are They Important? A well-chosen keynote speaker can enhance the reputation and credibility of the event.
By Ryan Avery • May 23, 2023
Opinions expressed by Entrepreneur contributors are their own.
One of the most common questions we all get asked is, "What do you do?". This question is one that most people use to start a conversation, get information out of people or simply ask because that is whatever else asks when first meeting people.
When people ask me this question, I say I deliver keynotes at conferences, and they usually look at me with a blank stare. So, today I thought I would share what keynote speakers do, why keynote speakers are important to events and their roles, as it is more than simply speaking and sharing a cool story that gets people to laugh.
The term "keynote" comes from the musical tradition of having a note played before a performance to set the pitch and tone for the rest of the music. As the name suggests, a keynote speaker is a speaker who delivers a keynote speech at an event or conference. This is typically the main speech of the event, designed to set the tone , engage the audience and provide a framework for the rest of the event.
Keynote speakers are often experts in their field, and they are chosen for their ability to deliver compelling, insightful and inspiring speeches that leave a lasting impression on their audience.
Related: 8 Master Tips on How to Get Paid for Public Speaking
Why are keynote speakers important?
Keynote speakers are important for several reasons. First, they provide a clear and compelling message that sets the tone for the rest of the event. This is particularly important for conferences or events with multiple speakers or sessions, as the keynote speech can help attendees understand the overarching theme and goals of the event. Some of the most popular topics for keynote speeches include leadership, motivation , innovation and personal development.
Second, keynote speakers are often experts in their field, bringing a wealth of knowledge and experience to the event. This can be particularly valuable for attendees looking to learn more about a specific topic or industry and to do it in less time (usually, keynotes are around 45 - 90 minutes). The best keynote speakers can motivate, relate and add tangible value to the audience.
Finally, keynote speakers are often skilled communicators who can engage and inspire their audience. This can help create a positive and energized atmosphere at the event and leave attendees feeling motivated and inspired to take action.
Related: How to Adapt Keynote Presentations to Short-form Videos
Why should companies invest in keynote speakers?
There are many benefits to hiring keynote speakers for your event.
- Set the tone: The keynote speaker can help set the tone for your event and provide a framework for the rest of the event. Do you have a theme? Do you have a central message you want to get across? Keynote speakers are skilled in tying messages and motivation to certain themes that get people to take action.
- Engage the audience: Keynote speakers are skilled communicators who can engage and inspire their audience and can allow you as the leader to put on an event that people talk about for years to come.
- Provide valuable insights: Keynote speakers are often experts in their field and can provide valuable insights and knowledge to attendees.
- Generate buzz: If you have a bigger budget (Some keynote speakers can command high fees, with some high-level speakers charging upwards of $100,000 or more for a single speech), hiring a well-known keynote speaker can help generate buzz and excitement for your event.
Leave lasting impressions: Great keynote speeches can leave a lasting impression on attendees, motivating them to take action or make changes in their personal or professional lives.
Related: Why You Fear Public Speaking and How to Overcome It
How do you hire your next keynote speaker?
Here are some of the things to consider as you are hiring your next keynote speaker...
- Determine your budget: Before you start looking for a keynote speaker, it's important to determine your budget . This will help you narrow down your options and ensure that you can afford the speaker you want.
- Identify your needs: Consider the goals and objectives of your event, as well as the interests and needs of your audience. This will help you identify the type of speaker you need and the topics they should cover.
- Research potential speakers: Many resources are available to help you find potential keynote speakers, including speaker bureaus, online directories, and professional associations. Look for speakers who have expertise in your industry or topic area and have a track record of delivering engaging and inspiring speeches.
- Review speaker videos and materials: Once you've identified potential speakers, review their videos and other materials to get a sense of their speaking style, personality, and expertise.
- Check references: Don't be afraid to ask for references from the speaker and follow up with previous clients to get a sense of their experience working with the speaker.
- Use an agency: There are hundreds of speaker bureaus out there whose job is to help you find the right keynote speaker for your next event. Connecting with them and their agents allows you to find the best keynote speaker — on budget and time!
Keynote speakers are important because they can set the tone and establish the theme of an event or conference. They are typically experts in their field and are invited to share their knowledge, insights, and experiences with the audience. Keynote speeches can be inspiring, informative, and thought-provoking, and they can motivate and engage attendees to participate more fully in the event.
In addition, a well-chosen keynote speaker can enhance the reputation and credibility of the event, attract more attendees, and generate buzz and media coverage. Overall, a compelling keynote speech can make a significant impact on the success of an event and leave a lasting impression on the audience.
Entrepreneur Leadership Network Contributor
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What It Takes to Give a Great Presentation
- Carmine Gallo

Five tips to set yourself apart.
Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, you can set yourself apart out by being the person who can deliver something great over and over. Here are a few tips for business professionals who want to move from being good speakers to great ones: be concise (the fewer words, the better); never use bullet points (photos and images paired together are more memorable); don’t underestimate the power of your voice (raise and lower it for emphasis); give your audience something extra (unexpected moments will grab their attention); rehearse (the best speakers are the best because they practice — a lot).
I was sitting across the table from a Silicon Valley CEO who had pioneered a technology that touches many of our lives — the flash memory that stores data on smartphones, digital cameras, and computers. He was a frequent guest on CNBC and had been delivering business presentations for at least 20 years before we met. And yet, the CEO wanted to sharpen his public speaking skills.
“You’re very successful. You’re considered a good speaker. Why do you feel as though you need to improve?” I asked.
“I can always get better,” he responded. “Every point up or down in our share price means billions of dollars in our company’s valuation. How well I communicate makes a big difference.”
This is just one example of the many CEOs and entrepreneurs I have coached on their communication skills over the past two decades, but he serves as a valuable case in point. Often, the people who most want my help are already established and admired for their skills. Psychologists say this can be explained by a phenomenon called the Dunning-Kruger effect. Simply put, people who are mediocre at certain things often think they are better than they actually are, and therefore, fail to grow and improve. Great leaders, on the other hand, are great for a reason — they recognize their weaknesses and seek to get better.
The following tips are for business professionals who are already comfortable with giving presentations — and may even be admired for their skills — but who, nonetheless, want to excel.
1) Great presenters use fewer slides — and fewer words.
McKinsey is one of the most selective consulting companies in the world, and one I have worked with many times in this area. Senior McKinsey partners have told me that recent MBA hires often try to dazzle clients with their knowledge — and they initially do so by creating massive PowerPoint decks. New consultants quickly learn, however, that less is much more. One partner instructs his new hires to reduce PowerPoint decks considerably by replacing every 20 slides with only two slides.
This is because great writers and speakers are also great editors. It’s no coincidence that some of the most memorable speeches and documents in history are among the shortest. The Gettysburg Address is 272 words, John F. Kennedy’s inauguration speech was under 15 minutes, and the Declaration of Independence guarantees three unalienable rights — not 22.
Key takeaway: Reduce clutter where you can.
2) Great presenters don’t use bullet points.
Bullet points are the least effective way to get your point across. Take Steve Jobs , considered to be one of the most extraordinary presenters of his time. He rarely showed slides with just text and bullets. He used photos and text instead.
Experiments in memory and communication find that information delivered in pictures and images is more likely to be remembered than words alone. Scientists call it “ pictorial superiority .” According to molecular biologist John Medina, our ability to remember images is one of our greatest strengths. “We are incredible at remembering pictures,” he writes . “Hear a piece of information, and three days later you’ll remember 10% of it. Add a picture and you’ll remember 65%.”
Key takeaway: Complement text on slides with photos, videos, and images.
3) Great presenters enhance their vocal delivery.
Speakers who vary the pace, pitch, and volume of their voices are more effective, according to a new research study by Wharton marketing professor, Jonah Berger.
In summary, the research states that effective persuaders modulate their voice, and by doing so, appear to be more confident in their argument. For example, they raise their voice when emphasizing a key message, or they pause after delivering an important point.
Simply put, if you raise and lower the volume of your voice, and alternate between a high pitch and low pitch while delivering key messages, your presentation will be more influential, persuasive, and commanding.
Key takeaway: Don’t underestimate the power of your voice to make a positive impression on your audience.
4) Great presenters create “wow” moments.
People don’t remember every slide and every word of a presentation. They remember moments, as Bill Gates exemplified back in 2009 in his now famous TED talk .
While giving a presentation on the efforts of the Bill & Melinda Gates Foundation to reduce the spread of malaria, Gates stated: “Now, malaria is, of course, transmitted by mosquitos. I brought some here just so you could experience this.” And with that, he walked out to the center of the stage, and opened the lid from a small jar containing non-infected mosquitoes.
“We’ll let those roam around the auditorium a little bit.”
This moment was so successful in capturing his audience because it was a surprise. His audience had been expecting a standard PowerPoint presentation — complete with graphs and data. But what they got instead was a visceral introduction to the subject, an immersive experience that played on their emotions.
Unexpected moments grab an audience’s attention because the human brain gets bored easily. According to neuroscientist, A.K Pradeep, whom I’ve interviewed : “Novelty recognition is a hardwired survival tool all humans share. Our brains are trained to look for something brilliant and new, something that stands out, something that looks delicious.”
Key takeaway: Give your audience something extra.
5) Great presenters rehearse.
Most speakers don’t practice nearly as much as they should. Oh, sure, they review their slides ahead of time, but they neglect to put in the hours of deliberate practice that will make them shine.
Malcolm Gladwell made the “ 10,000-hour rule ” famous as a benchmark for excellence — stating, in so many words, that 20 hours of practice a week for a decade can make anyone a master in their field. While you don’t have nearly that long to practice your next presentation, there’s no question that the world’s greatest speakers have put in the time to go from good to great.
Consider Martin Luther King, Jr. His most famous speeches came after years of practice — and it was exactly this level of mastery that gave King the awareness and flexibility to pull off an advanced speaking technique: improvisation. King improvised the memorable section of what is now known as the “Dream Speech” on the steps of the Lincoln Memorial. When he launched into the “I have a dream” refrain, the press in attendance were confused. Those words were not included in the official draft of the speech they had been handed. King read the mood of his audience and, in the moment, combined words and ideas he had made in previous speeches.
It’s believed that King gave 2,500 speeches in his lifetime. If we assume two hours of writing and rehearsals for each one (and in many cases he spent much more time than that ), we arrive at the conservative estimate of 5,000 hours of practice. But those are speeches. They don’t take into account high school debates and hundreds of sermons. King had easily reached 10,000 hours of practice by August of 1963.
Key takeaway: Put in the time to make yourself great.
Never underestimate the power of great communication. It can help you land the job of your dreams, attract investors to back your idea, or elevate your stature within your organization. But while there are plenty of good speakers in the world, using the above tips to sharpen your skills is the first step to setting yourself apart. Stand out by being the person who can deliver something great over and over again.

- Carmine Gallo is a Harvard University instructor, keynote speaker, and author of 10 books translated into 40 languages. Gallo is the author of The Bezos Blueprint: Communication Secrets of the World’s Greatest Salesman (St. Martin’s Press).
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The big SlideLizard presentation glossary > Keynote
Term explanation • Category PowerPoint
Definition and meaning
Keynote is a programme which, like PowerPoint, is used to create digital screen presentations. It is mainly used by Apple users.

If you are looking for another program for your presentations, then read our blog post. There you will find several PowerPoint alternatives and their advantages and disadvantages.
Other glossary terms
Concept presentation.
In a concept presentation, you have to give general information as well as try to convince the audience with good arguments and deliver a solution concept.
Nonverbal Communication
Nonverbal communication means that the communication is based on someone's voice and body instead on the use of words.
.ppsm file extension
A .ppsm file includes one or more macro-enabled slides. They are used to show presentations with embedded macros, but not for editing them.
.potx file extension
A .potx file is a file which contains, styles, texts, layouts and formatting of a PowerPoint (.ppt) file. It's like a template and useful if you want to have more than one presentation with the same formatting.
The big SlideLizard presentation glossary
The SlideLizard presentation glossary is a large collection of explanations and definitions of terms in the area of presentations, communication, speaking, events, PowerPoint and education.
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Definition of 'keynote'

keynote in American English
Keynote in british english, examples of 'keynote' in a sentence keynote, related word partners keynote, trends of keynote.
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In other languages keynote
- American English : keynote / ˈkinoʊt /
- Brazilian Portuguese : tônica
- Chinese : 主题
- European Spanish : tónica
- French : idée forte
- German : Leitgedanke
- Italian : nota dominante
- Japanese : 基調
- Korean : 요지 연설 등의
- European Portuguese : tónica
- Spanish : tónica
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Related terms of keynote
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Keynote User Guide for Mac
- Intro to Keynote
- Intro to images, charts, and other objects
- Create your first presentation
- Choose how to navigate your presentation
- Open or close a presentation
- Save and name a presentation
- Find a presentation
- Print a presentation
- Undo or redo changes
- Show or hide sidebars
- Quick navigation
- Change the working view
- Expand and zoom your workspace
- Customize the Keynote toolbar
- Change Keynote settings on Mac
- Touch Bar for Keynote
- Create a presentation using VoiceOver
- Add or delete slides
- Reorder slides
- Group or ungroup slides
- Skip or unskip a slide
- Change the slide size
- Change a slide background
- Add a border around a slide
- Show or hide text placeholders
- Show or hide slide numbers
- Apply a slide layout
- Add and edit slide layouts
- Change a theme
- Add an image
- Add an image gallery
- Edit an image
- Add and edit a shape
- Combine or break apart shapes
- Draw a shape
- Save a shape to the shapes library
- Add and align text inside a shape
- Add lines and arrows
- Animate, share, or save drawings
- Add video and audio
- Record audio
- Edit video and audio
- Add live video
- Set movie and image formats
- Position and align objects
- Use alignment guides
- Place objects inside a text box or shape
- Layer, group, and lock objects
- Change object transparency
- Fill objects with color or an image
- Add a border to an object
- Add a caption or title
- Add a reflection or shadow
- Use object styles
- Resize, rotate, and flip objects
- Move and edit objects using the object list
- Add linked objects to make your presentation interactive
- Select text and place the insertion point
- Copy and paste text
- Use dictation to enter text
- Use accents and special characters
- Format a presentation for another language
- Use phonetic guides
- Use bidirectional text
- Use vertical text
- Change the font or font size
- Add bold, italic, underline, or strikethrough to text
- Change the color of text
- Change text capitalization
- Add a shadow or outline to text
- Intro to paragraph styles
- Apply a paragraph style
- Create, rename, or delete paragraph styles
- Update or revert a paragraph style
- Use a keyboard shortcut to apply a style
- Adjust character spacing
- Add drop caps
- Raise and lower characters and text
- Format fractions automatically
- Create and use character styles
- Format dashes and quotation marks
- Format Chinese, Japanese, or Korean text
- Set tab stops
- Format text into columns
- Adjust line spacing
- Format lists
- Add a highlight effect to text
- Add mathematical equations
- Add rules (lines) to separate text
- Add or delete a table
- Select tables, cells, rows, and columns
- Add or remove rows and columns
- Move rows and columns
- Resize rows and columns
- Merge or unmerge cells
- Change the look of table text
- Show, hide, or edit a table title
- Change table gridlines and colors
- Use table styles
- Resize, move, or lock a table
- Add and edit cell content
- Format dates, currency, and more
- Create a custom cell format
- Highlight cells conditionally
- Format tables for bidirectional text
- Alphabetize or sort table data
- Calculate values using data in table cells
- Use the Formulas and Functions Help
- Add or delete a chart
- Change a chart from one type to another
- Modify chart data
- Move, resize, and rotate a chart
- Change the look of data series
- Add a legend, gridlines, and other markings
- Change the look of chart text and labels
- Add a chart border and background
- Use chart styles
- Animate objects onto and off a slide
- Animate objects on a slide
- Change build order and timing
- Add transitions
- Present on your Mac
- Present on a separate display
- Present on a Mac over the internet
- Use a remote
- Make a presentation advance automatically
- Play a slideshow with multiple presenters
- Add and view presenter notes
- Rehearse on your Mac
- Record presentations
- Check spelling
- Look up words
- Find and replace text
- Replace text automatically
- Set author name and comment color
- Highlight text
- Add and print comments
- Send a presentation
- Intro to collaboration
- Invite others to collaborate
- Collaborate on a shared presentation
- See the latest activity in a shared presentation
- Change a shared presentation’s settings
- Stop sharing a presentation
- Shared folders and collaboration
- Use Box to collaborate
- Create an animated GIF
- Post your presentation in a blog
- Use iCloud Drive with Keynote
- Export to PowerPoint or another file format
- Reduce the presentation file size
- Save a large presentation as a package file
- Restore an earlier version of a presentation
- Move a presentation
- Delete a presentation
- Password-protect a presentation
- Lock a presentation
- Create and manage custom themes
- Transfer files with AirDrop
- Transfer presentations with Handoff
- Transfer presentations with the Finder
- Keyboard shortcuts
- Keyboard shortcut symbols

Open or close a Keynote presentation on Mac
You can open presentations saved on your Mac, in iCloud Drive , on connected servers, and in third-party storage providers. If you can’t open a Keynote presentation, make sure that you have the latest version of Keynote from the Mac App Store. If a presentation is dimmed and can’t be selected, it means the presentation can’t be opened by Keynote.
You can open and edit Microsoft PowerPoint presentations (files with a .pptx or .ppt filename extension) in Keynote, then save them as Keynote or PowerPoint presentations.
Open an existing presentation in Keynote
Do any of the following:
Open a presentation on your Mac: For a Keynote presentation, double-click the presentation name or thumbnail, or drag it to the Keynote icon in the Dock or the Applications folder. For a PowerPoint presentation, drag it to the Keynote icon (double-clicking the file opens PowerPoint if you have that app).
Open a presentation you recently worked on: In Keynote, choose File > Open Recent (from the File menu at the top of your screen). Keynote shows up to the last ten presentations you opened.
Open a presentation stored somewhere other than your Mac (such as iCloud Drive): In Keynote, choose File > Open (from the File menu at the top of your screen). In the dialog, click a location in the sidebar on the left, or click the pop-up menu at the top of the dialog, then choose the location where the presentation is saved. Double-click the presentation to open it.

When you open a Keynote presentation that uses fonts not installed on your computer, a missing font notification appears briefly at the top of the presentation. In the notification, click Show and choose a replacement font . You can use Font Book, available in the Applications folder on your Mac, to install fonts you purchase or download.
Note: Some themes aren’t downloaded to your computer until you choose them or open a presentation that uses one. If your connection is slow or you’re offline when this happens, placeholder images and slide backgrounds in the presentation may appear at a lower resolution until you’re online again or the theme finishes downloading.
Open presentations in tabs
You can have more than one Keynote presentation open at a time. When you work in multiple presentations, it’s helpful to open them in tabs rather than in separate windows—that way, you can move between them by clicking the tabs in the tab bar.
Do one of the following:

Click the “Prefer tabs” pop-up menu, then choose “always” or “in full screen.”
This setting applies not just to Keynote, but also to documents in other applications such as TextEdit, Numbers, and Pages.
Note: If you already have multiple presentations open in separate windows and you want to merge them into a single window with tabs, choose Window > Merge All Windows.
Close a presentation
Close a presentation but keep Keynote open: Click the red close button in the top-left corner of the Keynote window, or press Command-W .
Close the presentation and quit Keynote: Choose Keynote > Quit Keynote (from the Keynote menu at the top of your screen). All of your changes are saved.
CNN values your feedback
Amid a conservative takeover of a florida liberal arts college, graduation attendees boo a former trump adviser giving a keynote speech.

Dr. Scott Atlas, a former adviser to President Donald Trump, was met with a flurry of boos, jeers and chants as he delivered a keynote speech during the graduation ceremony for the New College of Florida Friday night, amid a contentious conservative government takeover of the college.
The commencement comes just months after Florida Gov. Ron DeSantis replaced nearly half of the liberal arts college’s board of trustees with conservative allies as part of a larger effort to suppress educational programs focused on diversity, inclusion and gender exploration and expression.
Atlas was a highly controversial member of Trump’s White House’s coronavirus task force until his resignation in December 2020. He repeatedly renounced pandemic lockdown measures and widespread face mask use and resisted CDC guidance.

New College of Florida graduates hold alternative commencement ceremony in protest against Gov. DeSantis' conservative takeover of the college
In protest of his speech and the school’s leadership changes, New College students held an alternate commencement ceremony Thursday evening where they heard remarks from Maya Wiley, president of the Leadership Conference on Civil and Human Rights.
During his remarks Friday, Atlas congratulated students on weathering the difficulties of the pandemic but was met with a swell of boos when he began speaking about his leadership at the time.
His speech was punctuated by frequent cries of protest as he heavily criticized pandemic lockdown measures and slammed the handling of the pandemic by the administrations of both President Joe Biden and Trump as a “failure.”
Atlas also used the time to criticize faculty at prominent universities who he said “are now dangerously intolerant of opinions contrary to their favorite narrative.”
As he concluded the remarks, attendees began a long chant of, “Wrap it up!”
“The era of accepting what so-called experts say simply based on their titles alone is over,” Atlas said in closing. “Learn the facts, use critical thinking and only then do you form the opinion. That’s the order. it doesn’t work in the reverse.”
Following the keynote, student speaker Sophia Brown addressed the graduates’ tumultuous journey through the pandemic and the more recent conservative attack on the college’s liberal arts education programs.
“As the subjects of sudden national scrutiny and administrative overturn, it has been far from what I think most of us wanted our undergraduate experience to be like,” Brown said. “This semester especially, students have seen and heard the many voices of those who haven’t experienced New College in the ways we have attempting to define and dictate what it should mean.”

DeSantis signs bill to defund DEI programs at Florida public colleges
“The reason I am here today speaking to all of you now isn’t because of an ambiguous vision of what New College might turn out to be – because new college isn’t a plot of land or a set of buildings or a mission statement with a series of guidelines,” she said.
Brown insisted the commencement should be dedicated to “the version of New College that the people who live and learn here have built.”
The reshaped New College board voted in February to abolish diversity, equity and inclusion programs, which included eliminating the college’s Office of Outreach and Inclusive Excellence.
But the controversy at New College falls amid a much broader attack on such programs across the state.
DeSantis signed a bill this week to defund diversity, equity and inclusion programs at all state universities. He dismissed the programs as a “distraction from the core mission.”
Apple’s Worldwide Developers Conference to kick off June 5, 2023, with keynote address

Apple Keynote
Platforms State of the Union
Apple Design Awards
Access to Experts
Developer App
Text of this article
May 23, 2023
WWDC23 program unveiled, showcasing an exciting slate of online events for Apple developers around the globe to experience
Today, Apple unveiled the lineup for its annual Worldwide Developers Conference, including the timing of the keynote and Platforms State of the Union presentations, and shared more information with developers about what they’ll learn and experience. Free for all developers, WWDC23 will take place in an online format from June 5 through 9, with an opportunity for developers and students to celebrate in person at a special experience at Apple Park on opening day. The packed week of events and activities will help developers learn about the latest technologies, tools, and frameworks coming to iOS, iPadOS, macOS, tvOS, and watchOS. Throughout the week, developers will be able to connect directly with Apple engineers and experts through one-on-one labs and activities in Slack for guidance on building innovative and platform-differentiating apps and games.
June 5, 10 a.m. PDT The biggest and most exciting WWDC to date launches with a first look at exciting updates coming to Apple platforms later this year. The keynote address will be available via apple.com , the Apple Developer app, the Apple TV app, and YouTube, with on-demand playback available after the conclusion of the stream.
June 5, 1:30 p.m. PDT Developers will learn how they can take their apps to the next level with a deeper dive into the new tools, technologies, and advances across Apple platforms. Platforms State of the Union will stream via the Apple Developer app and the Apple Developer website.
June 5, 6:30 p.m. PDT The Apple Design Awards recognize and celebrate the art, craft, creativity, and technical expertise of Apple’s developer community. This year’s Apple Design Award winners will be unveiled via the Apple Developer app and website.
Featuring 175 in-depth session videos, WWDC23 brings together the latest tools and technologies to give developers the chance to learn how they can create the next generation of apps and games. Developers can get answers to their technical, design, and App Store questions — including how to improve their app’s presence on the store — with Apple experts in one-on-one online lab appointments. From June 6-9, session videos will be posted daily on the Apple Developer app and the Apple Developer website.
In addition to session videos and one-on-one labs, Apple engineers and designers will host activities all week online in Slack to help developers engage in technical discussions, get answers to their questions, and connect with each other. Participate in a technology or design Q&A, watch a session video and ask the presenter questions, or build community in an icebreaker activity.
The Apple Developer app is a great way to experience WWDC23 on Mac, iPhone, iPad, and Apple TV, with daily updates and notifications on the latest news, content, and activities. Developers can browse content by topic, register for online Slack-based activities and one-on-one labs, watch videos with their peers using SharePlay, copy code directly from session videos into Xcode, read feature stories, and more.
Developers can also access all WWDC content, registration, news, feature stories, and documentation at developer.apple.com .
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IMAGES
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COMMENTS
keynote: [noun] the fundamental or central fact, idea, or mood.
4. Consider Giving an Interactive Presentation. Adding an interactive element to your keynote message is another way to capture your audience's attention. There are several types of interactive elements you can add including getting audience feedback in real-time and incorporating a Q&A session into your presentation.
A keynote in public speaking is a talk that establishes a main underlying theme. In corporate or commercial settings, greater importance is attached to the delivery of a keynote speech or keynote address. The keynote establishes the framework for the following programme of events or convention agenda; frequently the role of keynote speaker [1 ...
keynote definition: 1. the most important or most emphasized part of something: 2. the most important or most…. Learn more.
Keynote presentation definition: The keynote of a policy , speech, or idea is the main theme of it or the part of it that... | Meaning, pronunciation, translations and examples
Glad you asked. It's a question I get quite often and the lines can, and are often blurred - but the way I like to look at it, is that a presentation is something you might give to a small room, a customer or an internal business audience to get a specific set of messages across, but a keynote is much broader, typically it's to a bigger ...
I spoke with four professional speakers on how to deliver a near-perfect presentation. Here are five pieces of advice they shared. 1. Rehearse, rehearse, rehearse. When it comes to public speaking, practice quite literally makes perfect. Every expert I spoke with mentioned how frequently they rehearse their presentations.
A keynote speech or presentation is a high-profile talk intended to be of interest to everyone at the conference, and is one of the selling points of the conference. Invited speakers are those who have been invited to give a talk by the organisers of the conference.
keynote speech: [noun] the main speech given at a gathering (such as a political convention).
Outline your presentation. Easier. With outline view for iPhone and iPad, quickly jot down your thoughts, restructure ideas, and move concepts from slide to slide. Then switch to slide view and start designing. You can also work on presentations stored on iCloud or Box using a PC. Start using Keynote at iCloud.com.
As the name suggests, a keynote speaker is a speaker who delivers a keynote speech at an event or conference. This is typically the main speech of the event, designed to set the tone, engage the ...
5) Great presenters rehearse. Most speakers don't practice nearly as much as they should. Oh, sure, they review their slides ahead of time, but they neglect to put in the hours of deliberate ...
Definition and meaning. Keynote is a programme which, like PowerPoint, is used to create digital screen presentations. It is mainly used by Apple users. If you are looking for another program for your presentations, then read our blog post. There you will find several PowerPoint alternatives and their advantages and disadvantages.
Make your Keynote presentation stand out by using visuals like images, icons and shapes. Use lots of white space and less text to prevent your slides from looking cluttered. Also, visualize data with the help of interactive or 3D charts and graphs, instead of adding tables and numbers. Another tip is to add engaging content like videos and ...
keynote in American English. (ˈkiˌnoʊt ) noun. 1. the lowest, basic note or tone of a musical scale, or key; tonic. 2. the basic idea or ruling principle, as of a speech, policy, etc. verb transitive Word forms: ˈkeyˌnoted or ˈkeyˌnoting US. 3.
Open your presentation in Keynote. On iPhone, tap the More button . On iPad, tap the document name or tap the More button depending on what you see in the toolbar. Tap Presentation Options, then tap Presentation Setup. Tap Themes at the bottom of the window. Tap a theme or swipe to see more themes.
If you've ever had to deliver a keynote, or are in the process of preparing one, this article is for you as we showcase 15 of the best keynote presentations—and some of Canva's own templates as well. 01. Use a consistent set of icons. While this presentation has different designs per slide, it looks cohesive because of the use of the same set ...
Click on Document in the upper right corner of Keynote, then make sure you're working on the Document tab and adjust the Keynote Slide Size. On the Slide Size dropdown, you can set the key option here for the slide dimensions. By default, you'll have two choices between 4:3 and 16:9. Slide sizes.
Keynote is a presentation software application developed as a part of the iWork productivity suite by Apple Inc. Version 10 of Keynote for Mac, the latest major update, was released in March 2020. On January 27, 2010, Apple announced a new version of Keynote for iPad with an all-new touch interface. It is now also available for the iPhone to download from the App Store.
Do any of the following: Open a presentation on your Mac: For a Keynote presentation, double-click the presentation name or thumbnail, or drag it to the Keynote icon in the Dock or the Applications folder.For a PowerPoint presentation, drag it to the Keynote icon (double-clicking the file opens PowerPoint if you have that app).
12:33 pm May 24, 2023 By Julian Horsey. The Microsoft Build 2023 developer conference is now underway and if you missed the opening keynote presented by Microsoft CEO Satya Nadella you will be ...
TechCrunch - Frederic Lardinois • 1d. Microsoft today launched Microsoft Fabric, a new end-to-end data and analytics platform (not to be confused with Azure Service Fabric). The new platform centers around Microsoft's OneLake data lake, but can also pull in data from Amazon S3 and (soon) Google Cloud Platform, and includes everything ….
Dr. Scott Atlas, a former adviser to President Donald Trump, was met with a flurry of boos, jeers and chants as he delivered a keynote speech during the graduation ceremony for the New College of ...
meaning. But the power of new foundation models and Azure Content Safety is that it can understand these differences. If I change even a single word in the sentence and rerun the query, you can see that Azure Content Safety understands that this query is not safe, and it would reject it.
Apple Keynote. June 5, 10 a.m. PDT The biggest and most exciting WWDC to date launches with a first look at exciting updates coming to Apple platforms later this year. The keynote address will be available via apple.com, the Apple Developer app, the Apple TV app, and YouTube, with on-demand playback available after the conclusion of the stream.